Technology On The Catwalk

Grab your purses, strap on your stilettos and break out the cat eye – it’s Fashion Week. As the city swelter burns off and we head into fall, we’re already looking ahead to spring and summer fashion.
Wondering how tech is impacting this season’s shows? Read on…

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Photo Credit: P.S. I Made This

Rebecca Minkoff
This year’s tech MVP is Rebecca Minkoff, the woman behind the “It Bag” who’s branched out to womenswear. Minkoff previewed her Latin-inspired SS14 collection on Snapchat and Instagram before her livestreamed show on Friday, which featured a performance by Janelle Monae. You can watch her show here.
Photo Credit:

Pinterest’s Fashion Week Hub
Pinterest is your go-to destination for everything Fashion Week, and looks are organized for your repinning pleasure on their hub. Fashion Week staples like Coco Rocha, Refinery29, CFDA, Kate Spade, Man Repeller and Bumble&Bumble will be pinning their favorite runway looks, behind-the-scenes snaps and inspiration all week. And don’t forget, repin your favorite runway looks to RTR’s Style Council for a chance for them to be available next season to rent!

Moto X
Motorola is doubling down on its new fashionable smartphone, sponsoring four designers in Made Fashion Week (Hood by Air, Telfar, En Noir and Rochambeau). As part of the sponsorship, models walking those shows will carry the spankin’ new design-it-yourself Moto X down the runway. Several Fashion Week parties will also feature Motorola kiosks that will use “Color Thief” technology to recognize what you’re wearing and offer up a Moto X that matches your look.

Nina Garcia + Google Glass
Project Runway judge and Marie Claire Creative Director Nina Garcia is rocking Google Glass all week. Follow the hashtag #BeNina to see Fashion Week through her eyes. It’s not the first time Glass has made a cameo at Fashion Week, though – last September Diane von Furstenburg’s models walked the runway wearing Glass.
Photo Credit: Marie Claire

Mercedes Benz Fashion Week Livestream
Can’t get to Lincoln Center? Tune in to all the Fashion Week action here.

MADE Fashion Week Livestream
You can watch the Made shows live, and you can see what you missed on Made’s YouTube channel.
And of course, check #MBFW and #NYFW on Twitter, Vine, Pinterest and Tumblr to see images, videos and GIFs of all the runway action.
Happy fashion week!
-Lauren Drell, Mashable